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Survey: Counterfeit Athletic Footwear Finds Plenty of Market Space Online

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Counterfeits, it seems, are a much bigger problem for brands than consumers. Roughly seven out of 10 consumers who buy counterfeit footwear are still satisfied with their purchases to some extent, according to trend market researcher and intellectual property firm Red Points, which said brands must be more aggressive in protecting their profits as knockoff merchandise becomes more acceptable…

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