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DTCs Crushed the Competition in 2019, And The New Year Shows More Promise

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There’s no denying that DTCs won 2019—and new research shows they stand to be the victors of 2020, too. A recently released study from Diffusion PR revealed that over the past year, 40 percent of consumers have purchased from a direct-to-consumer brand. That number is slated to grow by a whopping 50 percent over the…

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