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Dollar General Bets on Store-In-a-Store Concept

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Dollar General (DG) wants to give its customers the best of both possible worlds. The dollar store company has opened two Nashville locations that now operate as a store-within-a-store, combines DG Market with pOpshelf and allowing DG to offer items like home décor that aren’t part of its traditional assortment. “We are thrilled to enhance…

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