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This AI Firm Is Bringing Offline Data Online to Personalize the Shopper Experience

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Dynamic Yield is helping retailers better incorporate offline data to improve the shopper’s experience online. The maker of the “AI-powered personalization anywhere” platform says its technology helps customers tailor the user experience across myriad touch points, from e-commerce, mobile apps, and email to kiosks, Internet of Things-connected devices and even call centers. Now, Dynamic Yield is striving…

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