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Here’s What Lampert’s $200 Million DieHard Sale Means for Sears

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

Sears has sold its DieHard brand, leaving just one crown jewel–Kenmore–left in its portfolio. Transform Holdco, the holding company that owns the Sears and Kmart business, on Monday said it sold its DieHard brand to Advance Auto Parts Inc. for $200 million. Similar to its $900 million Craftsman deal to Stanley Black & Decker in…

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