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Plus-Size E-Commerce Brand Avenue Has a New In-Store Strategy

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Avenue is back in the real world—sort of. The plus-size women’s apparel chain, which shuttered all 222 U.S. stores in August, has a new brick-and-mortar presence, thanks to Happy Returns. City Chic, the new owner of women’s apparel concept Avenue, has inked an agreement with the Los Angeles-based returns solutions startup, which has amassed a following…

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