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According to the Numbers, There’s No Such Thing as Too Early for Holiday Promotions

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Christmas is coming earlier every year—and the sales numbers for the holiday season thus far prove it. While the weekend after Thanksgiving and Cyber Monday both broke all-time sales records—and some e-commerce sites, too (hello, J.Crew)—the deals got a head start and many are lingering through what some retailers, like Target, have dubbed Cyber Week….

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