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Why Upstart Intimates Brands Look Nothing like Victoria’s Secret

When it comes to sustainability, there is no way forward without a plan. Attend our in-person “Sustainability Summit: Road to 2030” June 1 in NYC. Learn from the industry’s best and brightest, and network to create those necessary partnerships!

Months after Rihanna debuted her cosmetics brand with 40 shades of foundation, bloggers and editors wrote at length about the “Fenty Effect,” the sudden influx of new or expanded foundation shade ranges in other drugstore and prestige brands. While many of those brands had been developing more inclusive foundation shades, or even already selling them,…

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