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Why Upstart Intimates Brands Look Nothing like Victoria’s Secret

Sustainability is evolving at a dizzying pace with an increasing number of mandates, goals, expectations and—in some cases—legislation. Attend the Sustainability FAQs workshop to get caught up on the latest on circularity, traceability, net zero and inventory reduction.

Months after Rihanna debuted her cosmetics brand with 40 shades of foundation, bloggers and editors wrote at length about the “Fenty Effect,” the sudden influx of new or expanded foundation shade ranges in other drugstore and prestige brands. While many of those brands had been developing more inclusive foundation shades, or even already selling them,…

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