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Can the ‘New Crew’ Save J.Crew?

Sourcing Summit NY — Join us on Oct. 17 for the must-attend apparel supply chain conference.

J.Crew’s campaign to regain its leadership spot in the American mall started Monday. The retailer has rolled out its “New Crew,” initiative with new collections, updated styling, a revamped pricing structure and a stated commitment to transparency. The company’s new look and attitude are immediately apparent on the site, which now features models in plus…

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