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JCP Expands Curbside Pickup to 50 More Stores in Bid to Court Customers

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

J.C. Penney is the latest retailer to realize the value of the curbside pickup. On Monday, the department store chain said it will expand curbside pickup services to 50 additional locations across the U.S., following a “successful pilot” that began in November at JCP’s new concept store outside Dallas. To retrieve their orders, shoppers drive to…

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