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Can a Makeover Pull JCP Back from the Brink of Irrelevance?

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

In an attempt to revive flagging consumer interest, long-embattled retailer J.C. Penney is finally getting a facelift at one Texas location. The 117-year-old department unveiled its newly re-imagined concept store format just outside of Dallas in Hurst, Texas, last week. In a statement, the company defined JCP’s ethos as “experiential at its core,” and said…

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