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Joseph Abboud Breaks Into New Categories With Sleepwear Launch

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The Joseph Abboud brand is looking to cash in on the comfort and casualization trends brought on by the Covid-19 pandemic by breaking into sleepwear and loungewear for the first time. The brand’s owner, WHP Global, has entered into a licensing agreement with textile manufacturer Intradeco Apparel, Inc. to design, develop and distribute a new…

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