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Why LEK Consulting’s Consumer Head Says it’s Time to Turn Down the Retail ‘Noise’

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

Retailers are always striving to draw customers in: with a compelling brand story, a product that solves a known pain point, or customer service that goes above and beyond. But as digitally-native brands continue to reinvent e-commerce, it’s up to brands large and small to meet customers where they are instead of pulling them in….

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