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’90s Nostalgia Drives L.L. Bean to Revive an Old Fan Favorite

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

L.L.Bean is getting back to its roots and mining its archives for its next limited-edition drop. On Monday, the heritage American outdoor lifestyle brand released a capsule collection sure to awaken feelings of nostalgia for anyone who grew up in the ‘90s. Harkening back to an era where swishy windbreakers and jewel tones reigned supreme,…

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