Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Macy’s Story Collaborates With Dick’s Sporting Goods for Experiential Outdoor Theme

LESS THAN ONE WEEK AWAY! Join Sourcing Journal & industry leaders at our SOURCING SUMMIT NY on October 19 to discuss the most pressing issues of the day. Your business cannot afford to miss this!

The Story concept store at 36 Macy’s locations will focus on the great outdoors for its second experiential theme, working in collaboration with Dick’s Sporting Goods and Miracle-Gro as it continues its “test and learn” approach to retail. The second experiential iteration from Story is positioned to inspire shoppers with an outdoor-inspired playground that happens…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands