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Meet the Denim Brands Delivering Jeans for Athletic Physiques

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

The denim market has been guilty of vanity sizing for decades, but a team of new brands is working to offer straightforward sizing for muscular physiques. Instead of having to size up or tailor jeans, these Kickstarter brands offer men and women with muscular builds true-to-size fits. Keirin Cut Jeans introduced “athletic” fits to consumers…

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