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Here’s Why Three Out of Four Millennials Aren’t Spending In Store

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

It’s hard enough to get millennial shoppers into stores in the first place, but now a new survey reveals that inventory management issues may be convincing them to shop online even once they show up. Zebra Technologies Corporation surveyed 4,811 shoppers, 1,100 retail associates and 435 retail executives from around the world between August and…

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