Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

What’s New in Nike’s Latest China Concept Store

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

As the world doubles down on its digital dependence, Nike is unveiling a new shopping experience that blends the virtual with the physical. On Thursday, the company launched Nike Rise, a concept store based in the Chinese city of Guangzhou designed to inspire the brand’s enthusiasts to move. The personalized “shopping journey” aims to connect…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!