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This Tracking Tool Shows Retail Footfall Fading as Outbreak Sweeps US

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

As COVID-19 continues its steady spread, brick-and-mortar retail has ground to a halt. The vast majority of stores selling non-essentias have shuttered their doors in an effort to protect shoppers and store associates from contracting the coronavirus. In the wake of this new reality, Placer.ai, an advanced foot traffic analytics firm, has released a tool…

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