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Report: Pop-Ups Play an Integral Role in Retail Renaissance

Register for the Feb. 17 webinar, De-Risking Supply Chains Through Nearshoring, today to learn how to realize the benefits of localizing supply chains from factories that are helping brands successfully produce in the U.S.

With the rise of e-commerce, the brick-and-mortar landscape has changed—but merchants and shoppers still consider shopping at a physical location to be an important part of a brand experience. The use of temporary storefronts (otherwise known as pop-ups) has become an increasingly important element of brand strategy, according to a joint study released last week…

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