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Why This New Marketplace Wants to Be the Anti-Amazon

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Nearly seven months after it raised a $50-million seed round, e-commerce solutions startup Project Verte announced the beta rollout of MyVerte, a marketplace for brands that’s powered by blockchain. If marketplaces like Amazon and eBay center around offering customers what can seem to be a cluttered chaos of choice, then MyVerte strives to be the…

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