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Ralph Lauren’s Q1 Focus? Outerwear, Denim, Footwear and Home

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Intensifying its marketing focus helped Ralph Lauren Corp. beat Wall Street’s estimate for first-quarter adjusted earnings per share by $1.43. In a Nutshell: Accelerated marketing investments drove first-quarter spend up nearly 40 percent, more than double last year’s comparison. Marketing this year marked 6 percent of revenue, versus 4.5 percent two years ago. The company’s…

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