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Virus Has Rewritten the Store’s Role in Retail, Experts Say

Rivet’s 2021 winter issue has dropped! This in-depth issue examines the steps the global denim industry is taking to minimize its impact on the environment, from implementing zero waste production and design processes to establishing greenhouse gas emissions goals aligned with the Paris Agreement.

The e-commerce revolution has been underway for years, but this spring’s coronavirus crisis—and the retail shutdowns that have happened as a result—have accelerated the push to bolster online business. Customer acquisition, brand messaging and user experience have become increasingly important themes for brands of all shapes, sizes and business models. In a Tuesday webinar hosted…

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