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Why Retailers Should Optimize BOPIS to Prevent a ‘Customer Revolt’

With pent-up demand, speed to market has never been more important. But port congestion, tariff impacts, the Uyghur crackdown and Covid uncertainty is making it difficult to restock the racks. Join Sourcing Journal on July 8 at 2 pm ET to learn how to sidestep the worst of the logistics roadblocks.

An industry survey has found that retailers that can maintain short wait times for their BOPIS services see clear improvements in future reorders and overall customer satisfaction compared to businesses that fail to do so. Consumers were four times more likely to reorder from the same retailer when their BOPIS (buy online, pick up in…

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