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What Really Drives Engagement, Excitement and Incremental Sales? It’s Complicated

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Consumers are demanding more and more from their retail experience whether they are shopping online, in store or a combination of both. Customers are looking for convenience as well as an experience that speaks to them and helps solve their pain points. Retailers that successfully adapt to their customers’ changing wants have a greater chance…

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