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20% of Consumers Fear Their Favorite Brands Will Go Out of Business

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

It’s no secret that retail—and commerce more broadly—have changed in the age of COVID-19. And according to new research, some shifts in consumer behavior may be here to stay. Nearly one-quarter (24 percent) of survey respondents said that the coronavirus crisis has caused their purchasing patterns to change permanently, according to a report from e-commerce

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