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Simon’s ‘Digital Value Shopping’ Venture Could Bring in $1 Billion

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Simon’s Property Group’s new online outlet marketplace, Shop Premium Outlets, opened Wednesday to the public as part of a new multi-platform venture that includes flash sales pioneers Rue La La and Gilt Groupe. The venture between Simon and Rue Gilt Groupe, a company backed by serial entrepreneur Michael Rubin, comes after Rue acquired Gilt about a…

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