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Simon Opening 49 Malls Starting Friday—But Do Shoppers Want to Risk it All?

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Even as confirmed U.S. coronavirus cases reached the 1-million milestone this week, the nation’s biggest mall operator is gearing up to open 49 properties starting Friday. Simon Property Group Inc. is readying the relaunch of more than four dozen mall and outlet centers between May 1-4, following a nationwide coronavirus shutdown on March 18, according…

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