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What E-commerce Powerhouse Singles’ Day Can Teach Retail About Salvaging Q4

Missed Sourcing Journal’s Virtual Sourcing Summit? It's not too late to view all keynotes and panels from the two days. Watch on demand now.

The holiday shopping season could look drastically different and more digital this year in response to COVID-19. As retailers plan for the crucial fourth quarter in these uncertain times, they can look toward early e-commerce adopter China for a playbook in engaging shoppers virtually. Online sales during the holiday shopping season, and particularly the Cyber…

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