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Why Stores Matter: 65% Spend More Online After Positive Brick-and-Mortar Experience

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Brick-and-mortar stores still have a long way to go if they want to bounce back from the impacts of the Covid-19, but as it turns out, they will still be a key to getting shoppers to buy more across channels. Sixty-one percent of consumers say they are likely to spend more at a store after…

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