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Lounge Versus Active: Search Data Shows What Consumers Want to Wear

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As the pandemic’s influence wanes, consumer appetites are beginning to shift toward pre-Covid product preferences. StyleSage says new data indicates that the era of loungewear may be coming to a close. Meanwhile, activewear and athleisure styles have remained steady drivers for apparel over the course of the past year—and their market prominence may even be…

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