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Target Turns One-Year-Old Activewear Brand Into $1 Billion

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

The activewear craze has taken over the apparel industry as retailers and brands have sought to capitalize on comfort above all throughout the pandemic. Target, a retailer that has continued to thrive during the coronavirus outbreak, made a big bet on workout-ready clothes—and it’s paying dividends. In just one year, Target has grown its private-label…

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