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Target’s Apparel Sales Picked Up Late in Q1 Amid Strong Same-Day Demand

Join Isko and Rivet magazine on June 3 at 11 am ET for REFASHIONED, a roundtable discussion on the denim industry’s new normal, from concept to consumer.

Target’s first-quarter digital business jumped 141 percent as consumers flocked to e-commerce, and shoppers are starting to rediscover discretionary purchases like apparel. In a Nutshell: Digital was the clear winner in the first quarter for Target, which leveraged brick-and-mortar inventory to fulfill 80 percent of its digital comparable sales, accounting for more than $950 million in…

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