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Teen Apparel Chains Look to Resurrect Themselves as Digital-Driven Brands

From new denim constructions, weights and washes to the steps global mills are taking to reduce impact, Rivet's SS23 In Season Look Book: Denim & Trims has everything you need to know for a successful denim season.

As the U.S. traditional retail sector continues to be challenging, specialty chains American Eagle Outfitters, Abercrombie & Fitch and Urban Outfitters are looking for expansion by enhancing digital channels, while also pushing growth in Europe and Asia. That’s not to say these merchants that cater to the teen crowd are giving up on brick-and-mortar stores….

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