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The Children’s Place Plans Store Closures, Embraces Digital

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Though still below historical levels, sales “significantly” exceeded expectations in the fourth quarter according to The Children’s Place CEO Jane Elfers. Speaking on a call with investors Tuesday, Elfers attributed the retailer’s success to two main drivers: higher-than-anticipated store and digital traffic levels, despite mandated closures in Canada, and an “outstanding customer response” to the…

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