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The RealReal is Finally Getting Apparel Sales on Track

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

At a recent consumer conference, The RealReal gave a preview of what’s in store for the luxury resale marketplace for the summer, kicking it off with some promising news about the apparel category. “Apparel, for the first time, started mapping to our overall business growth,” said Julie Wainwright, CEO of the Bay Area company. “Shoes…

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