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Who Has a Better Site Experience? M&S and Next Beat Pure-Play UK Rivals

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

The influence of online pure-play retailers such as Asos and Boohoo has been undeniable, especially during the pandemic—in fact, both companies now crack the top five e-commerce sites in the market based on visits, alongside online giants in Amazon and eBay, according to a recent Wunderman Thompson Commerce report. But a high volume of traffic…

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