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Will the COVID-19 Crisis Finally Fix Fashion’s Cadence?

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

The invisible virus that has waged an invisible war on the world could be the catalyst that finally rights fashion’s long erred path. For years, fashion brands have continued the consistent—albeit archaic—pattern of presupposing what consumers will want a year ahead of when they’d be expected to buy it, and delivering goods to stores when…

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