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HSBC’s Serai Sourcing Startup Is Like LinkedIn for Apparel Suppliers

The Rivet 50 is calling for nominations for leaders in the denim industry in 5 categories: design, influencer, leadership, sustainability and supply chain. Nominations close on May 23.

The new B2B networking platform Serai wants to be for apparel companies what LinkedIn is to professionals. While the Serai platform, called Threads, can work for any B2B sector, the startup primarily serves as a digital connector for buyers and sellers in the apparel industry, with the goal of helping users to “build supply networks…

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