Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

DTC Cashmere Brand Bellemere NY Launches After Covid ‘Twists and Turns’

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Launching a luxe cashmere brand in 2020, Samantha Honstetter faced her fair share of setbacks. The original plan, she told Sourcing Journal, was to launch Bellemere NY in February. But, when the nascent brand’s manufacturer shut down due to the initial Covid-19 outbreak in China—and stayed closed until April—that launch date had to be pushed….

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!