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Wait, How Many Consumers Would Back a ‘Fast Fashion Tax’?

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

The data appear to be clear: consumers want sustainable clothes. According to a recent U.S. Cotton Trust Protocol’s survey, 61 percent of U.S. and U.K. brands and retailers have seen demand for sustainable products increase since the pandemic began. Fifty percent expect to see customer spending on sustainable apparel grow over the next 12 months….

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