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H&M’s New Members-Only Startup Aims for ‘Buy Less’ But ‘Buy Better’

The Rivet 50 is calling for nominations for leaders in the denim industry in 5 categories: design, influencer, leadership, sustainability and supply chain. Nominations close on May 23.

After years in the spotlight for its waste-making ways, Swedish fast-fashion giant H&M Group has been focused on revamping its supply chain, investing in material innovation and reimagining its business model to augment the quality of its products and keep them in circulation longer. On Thursday, the fashion firm announced the soft launch of a…

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