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Holden Outerwear’s ‘Rebirth’ Blends Fashion Into Outdoor Function: On Brand

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

When Holden Outerwear was founded in 2002 by professional snowboarder Mikey LeBlanc and apparel designer Scott Zergebel, the two knew they wanted to create an outdoor brand that stood for something different, both aesthetically and environmentally. Where most brands in the space were highlighting performance-ready technical features, the founders saw a gap in the market…

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