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How Much Does Sustainability Drive Consumers’ Home Textiles Choices?

While sustainability is no longer a siloed concern, the industry has yet to make it a true priority when weighing important business decisions. Sign up for our webinar "Viewing Sustainability Like an Investor: Weighing Progress and Profit" on Nov 22 to learn key metrics to keep consumers, your company and Wall Street happy.

Fashion and home textiles often get lumped together into a singular soft goods sector, but there are nuances between the two categories when it comes to sustainability. For starters, home goods are typically purchased less frequently than fashion items. Ben Mead, managing director of Hohenstein Institute, says this gives shoppers more time to research fiber…

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