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Just Who, Exactly, is the ‘Sustainable Shopper’?

Sourcing Summit NY — Join us on Oct. 17 for the must-attend apparel supply chain conference.

Conscious consumerism is no longer the sole purview of tree-hugging hippies or acolytes of Gwyneth Paltrow. While sustainability-minded consumers in the United States tend to be well-educated young transitionals who dwell in smaller, urban-area households, sales of sustainable products are accelerating “across the board,” according to Nielsen, which expects U.S. consumers to spend up to…

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