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Patagonia Helps Spearhead New Comprehensive Organic Certification Program

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

There’s a new certification program on the market and it’s aimed at improving fairness for farmers and workers, soil health, ecological land management, and pasture-based animal welfare, with Patagonia a driving force behind initiative. The Regenerative Organic Alliance, a diverse coalition of organizations and businesses led by Rodale Institute as board chair and spearheaded by soapmaker…

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