Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

What a Wardrobe Management App and a Meatless Burger Can Tell Us about Sustainability

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Sometimes when you want consumers to change their behavior, it’s not helpful to beat them over the head with something they don’t inherently want to do. No one wants to be strong-armed into “doing the right thing.” What usually works, on the other hand, is positioning your message and value proposition in a way that…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!