Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Shein Recruits Christian Siriano, Khloé K., Jenna Lyons for Fashion Reality Show

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Shein is getting into the reality-TV biz—and it’s not pulling any punches. The Chinese fast-fashion e-tailer announced Tuesday its upcoming Shein x 100K Challenge, a four-episode “Project Runway”-like series featuring judges such as fashion designer Christian Siriano, former J.Crew creative director Jenna Lyons, Zendaya’s stylist Law Roach and TV personality-slash-Good American founder Khloé Kardashian. The…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands