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Will ‘EvoluShein’ Help Green Shein’s Reputation?

Looking to bolster your data-driven production capabilities? Join our June 7 webinar to learn how Carhartt is working with Lectra and DXM Inc. to manufacture garments on-demand, accelerate the “test-and-learn” product development process and enhance speed to market.

Is Shein evolving? The Chinese e-commerce giant revealed Thursday the launch of EvoluShein, a “purpose-driven” collection of women’s tops, dresses and bottoms that features inclusive sizing and responsibly sourced materials. The line, Gen Z’s favorite brand said, will offer an “affordable option” for consumers seeking to make a positive impact with their product choices. A…

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