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Consumers Want to Know More About Their Clothing, But Not Too Much

Stores are opening but will consumers return? Join Cushman & Wakefield and rue21 for the Retail in Recovery webinar June 17 at 2 pm ET.

Consumers, more often than ever, want to play a role in making fashion more sustainable, a new study commissioned by the Sustainable Apparel Coalition noted Friday. Conducted by research consultancy GlobeScan—and based on 12 consumer focus groups in six international cities, including Shanghai, Hamburg, London and New York City—the research found “tangible signs” of peaking awareness…

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